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Remember to build strong competitive advantages, including create unique technology on the market, take care of value innovation, build a cost advantage,  a very extensive blog with valuable content or use the power of linking from multiple linking domains, build relationships with customers and become known as an expert in the industry,  video advice, expert forum, well developed after sales service. How to use Porter's  forces analysis on the example of the fashion industry?


Using the examples provided from the fashion industry, see how you can draw accurate conclusions that will help you make strategic decisions. Let's get started Example  Most of your direct competitors have a significant share of the email channel in Middle East Mobile Number List their traffic structure. Moreover,  competitors use marketing automation and conduct UX research on the website. If you haven't used these activities before, it's a clear signal what you should focus on now. Example  From the analysis of service providers,





you have noticed that currently your ecommerce in the fashion industry is based on traffic and revenues from Facebook and Instagram profiles. At the same time, the influence of your main suppliers is very large. Currently, you do not have diversified traffic channels, and any change in social reach or unconscious violation of the regulations and profile blocking may result in a sudden loss of revenue. You should therefore focus on diversifying your traffic channels,  by building an email database or focusing on SEO. In another example, you rely on organic traffic, and Google's influence on your business is very large after all, they can implement changes to the algorithm at .

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