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May 2020 and points to pay attention to Last updated: 2024/02/17 blog It's been about two weeks since Google's core update was released, but the rollout seems to have ended ( Google official ). However, it may be too early to settle down yet, as there may be major adjustments after the core update. This article is a summary of the current status of Google core updates. It was posted right after the core update, so some parts may be different from the current feeling, but I hope you will use it as a guideline. Google's May update affected many industries. We summarize what we currently know. Three days after Google announced the update on May 4, 2020, search results continue to fluctuate. Google warned that it may take several weeks for the effects of the update to subside . This is not a happy message. Most updates consist of small changes and are completed quickly. But this update seems different. It's becoming clear that this update is a big one.
Table of contents Some of the areas affected by Google core updates Why updates cause ranking changes First impressions of this update Who is affected by Google's update? Fluctuations in local search results Has the new coronavirus (Covid-19) affected search algorithms? Global update rolled out Are your rankings Belgium Phone Number Data dropping due to low quality content? What is the target of the update? Updates do not reward specific sites. Are updates focused on quality evaluation? lastly Some of the areas affected by Google core updates local search Health-related sites Sites spread all over the world Sites that support multiple languages at the same time The changes have been felt by many, with search results seemingly changing hourly and even daily. I don't remember seeing an update that affected this far since 2003. Why updates cause ranking changes One reason search results can be unstable is that it can take a while to roll out changes to all data centers globally.

When a browser reaches a data center, it may be receiving either old or new data. Another reason for this constant change is that there are multiple factors at play. What typically happens is that after an update is rolled out, there is a period of relative calm, followed by a reversal of volatility that appears to recoup losses. This is known as a phenomenon in which a false detection is reversed. If relevant sites are unintentionally affected by updates, Google engineers will measure data, review search results, and make tweaks. Related: How to Analyze the Cause of a Ranking Crash First impressions of this update From what I've heard, people are using words like "genocide" to describe this update.
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